Brand Manager - Vaccines
GSK
Vietnam
33 ngày trước

Your Responsibilities : KEY RESPONSIBILITIES :

KEY RESPONSIBILITIES : COMMERCIAL

COMMERCIAL

1. The agreed budget including market size & share, hospital and pharmacy

2. Effective implementation of Marketing Programs

3. Conduct regular fieldwork with sales force to monitor implementation of programs, gather feedback from MDs on ongoing programs and inputs for programs to be implemented.

4. KOL Development

5. Inventory Management stock availability and forecast accuracy

6. Utilise processes for maximum business results

FINANCIAL

Is regarded by peers as being a role model in financial process / control

1. Achieve profit objectives for assigned products

2. Effectively manage resources

BUSINESS DEVELOPMENT

  • Identifying opportunity to expand business of the assigned products
  • Successfully planning & launching new SKU / product in life cycle management
  • BUSINESS PLANNING

  • Development of Marketing Plans and Strategic Directions of the responsible products
  • ORGANIZATIONAL DEVELOPMENT

  • Partner with Training in the development of training plan for MCSs and Field Force Managers.
  • Joining the buddy system to support PE or junior PM
  • Proactively suggest areas for improvement within the team and department and champion their implementation
  • CUSTOMER POOL MANAGEMENT

  • Customer data base random validation (in each territory)
  • Business report (monthly)
  • Competitor profile analysis (quarterly)
  • KEE network build up
  • COMPLIANT

    Ensure the alignment of code of conduct for both GSK & local pharmaceutical industry in every brand activity /

    Key Result

  • Desired Market Size & Share of the assigned products
  • Manage product A&P expenses within budget
  • Good stock management (achieve targeted forecast accuracy)
  • Successful Product Launch activities
  • Basic qualifications :

  • Excellent communication skills in both Vietnamese & English
  • Doctors, Pharmacist / B.A with working experience in Pharmaceutical industry
  • Preferred qualifications :

  • Pharmaceutical industry, working with doctors, pharmacists, KEE
  • Medical knowledge, product knowledge, marketing knowledge, philosophy knowledge
  • Why GSK? :

    At GSK, our mission is to improve the quality of human life by enabling people to do more, feel better and live longer. Our three world-

    leading businesses research and deliver innovative medicines, vaccines and consumer healthcare products. We need a talented and motivated workforce to deliver against our strategy.

    To achieve this, we strive to attract the best people and to create an environment that empowers and inspires.

    Important notice to Employment businesses / Agencies

    GSK does not accept referrals from employment businesses and / or employment agencies in respect of the vacancies posted on this site.

    All employment businesses / agencies are required to contact GSK's commercial and general procurement / human resources department to obtain prior written authorization before referring any candidates to GSK.

    The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business / agency and GSK.

    In the absence of such written authorization being obtained any actions undertaken by the employment business / agency shall be deemed to have been performed without the consent or contractual agreement of GSK.

    GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses / agencies in respect of the vacancies posted on this site.

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