Data Acquisitions & Partnerships Manager
Unilever Vietnam International Company Limited
Ho Chi Minh City, Vietnam
2 ngày trước

Job Responsibilities

  • Develop and lead the Data and Marketing Technology Partnership Roadmap and Project Plan in line with our BU / BG Strategy.
  • Identify data & marketing technology partners that would unlock our business strategy ambition (retailers, media partners, publishers, start-ups etc).
  • Lead negotiation of Data & Marketing Technology Contracts collaborating with Procurement.
  • Maintain and refresh contracts each year.
  • Ensure usage and maximisation of our partnerships to deliver business value.
  • Complete periodic audits of technology solutions used within our agencies.
  • Oversees local data acquisition & partnerships teams
  • Develop the Local Data acquisition plan and align with cross function
  • Collaborate with external partners and internal teams across Media, Shopper Marketing, Digital and more to deliver BU / BG Consumer Data Agenda
  • Transform data landscape and provide a holistic 360-degree view of the consumer / shopper to :
  • Develop better insight around consumer behaviour and interactions
  • Devise better measurement techniques to assess impact from our marketing
  • Optimise our campaigns in-flight through a closed data loop to sales or equity
  • Develop 2nd and 3rd party data agreements with retailers and media partners
  • Build agreements with marketing technology partners to deliver brilliant brand experiences across the consumer journey driving brand equity and sales
  • Job Requirements :

  • Demonstrable ad operations, digital media buying, or similar experience gained within digital marketing and advertising
  • A demonstrable passion for technology and data, and its application to marketing and advertising, as well as a high degree of tech savviness.
  • Experience in at least one of the following categories : DMPs, ad servers, content verification technologies, DSPs, data partners; clean rooms.
  • Experience in running RFI / RFP processes highly desirable
  • Partner management and negotiation experience highly desirable
  • Excellent organisational skills
  • High external orientation; keeping abreast of new digital & data developments.
  • Báo cáo công việc này
    checkmark

    Thank you for reporting this job!

    Your feedback will help us improve the quality of our services.

    Nộp đơn
    Email của tôi
    Bằng cách nhấp vào "Tiếp tục", tôi đồng ý với neuvoo để xử lý dữ liệu của tôi và gửi cho tôi thông báo qua email, như được nêu chi tiết trong Chính sách bảo mật của neuvoo. Tôi có thể rút lại sự đồng ý của tôi hoặc hủy đăng ký bất cứ lúc nào.
    Tiếp tục
    Mẫu đăng ký