Marketing Manager - Cebu
Grab Vietnam
Việt Nam
4 ngày trước
source : Talent Network

Get to know the Role :

  • Planning and implementation of marketing strategies and promotional events.
  • Leading the execution of each marketing campaign and activities to ensure flawless brand presence and coordination.
  • Responsible in achieving KPI and target set by Country Marketing Head.
  • The day-to-day activities :

  • Support and manage the development and planning of the marketing strategy to ensure targets and objectives are met
  • Lead and develop of digital online marketing strategies
  • Manage Grab's e-communications with the purpose of engaging existing and new customers
  • Manage suppliers to meet business requirements to ensure projects are delivered on time and to budget
  • Organizing Market Research and reporting results to the business
  • Marketing activities to support events such as concerts, fairs, conferences, seminars, and exhibitions
  • Liaising and networking with a range of stakeholders including internal operations team, customers, vendor partners and suppliers
  • Assisting the business in executing the marketing plan against the budget
  • Managing social media channels
  • Increasing online presence / web traffic, generating qualified leads and increasing conversion
  • To monitor campaigns against KPI’s, be fully aware of trends and analytics, success and risks in order to increase sales
  • Ensure adherence to operating budget of the Marketing function
  • The must haves :

  • Bachelor's degree preferably with a focus on Marketing, Advertising, Communications, Public Relations and / or Business Administration.
  • Comfortable with designing, executing and tracking successful digital, marketing campaigns (SEM / SEO, email marketing, social media campaigns, integrated marketing campaigns, mobile marketing and direct marketing campaigns.

  • With at least five to six (5-6) years of relevant marketing experience with a successful track record in developing integrated marketing strategy and managing campaigns.
  • Goal and results oriented : Track record of success in achieving targets on time in a rapid growth, start-up environment Relentlessly driven and seeks challenges : Willingness to drive growth and able to embrace and tackle challenges.
  • Effective in engaging and influencing marketing and sales team members to achieve targets.
  • Resourceful and creative : Can develop creative, innovative ideas for marketing through different channels to reach, engage and grow the Grab community.
  • Highly detail-oriented : Ensure the quality of all marketing materials and communications; and manage budget.

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