Digital Media Manager
MAC Media
Hồ Chí Minh
6 ngày trước
source : Tuổi Trẻ

Mô tả Công việc

Planning :

  • Identifying target audiences, analyzing journey, insight and media behavior to map out campaign strategy;
  • Work closely with Internal team (Planner, Account, Content, Creative Production) propose media strategy (needs identification, methodology, evaluation / follow-up process performance tracking / reporting) helps improve brand performance and brand campaign effectiveness;
  • Comprehensive and detailed planning on channels / timelines / content groups ensures the progress and KPIs of projects (branding & performance).
  • making decisions on most appropriate types of media channels for specific campaigns;
  • Allocating budgets and monitoring costs;
  • Attending client meetings, make discussion with executive level and middle management level on client side during meetings and presentations;
  • Ability to plan and consult for clients’ data-specific solutions dashboards, marketing technology, etc.
  • Manage team :

  • Summarize & work with 3rd parties : media, social listening, social management platforms, communities, research include Facebook, Google to collect information and process all relevant data, aggregate report and give final insights and recommendations from POV strategic communication.
  • Coordinates efforts across different digital media channels to drive optimized recommendations;
  • Continuously evaluates and improves upon all digital media opportunities;
  • Managing the delivery of campaigns to make sure campaign KPIs on-track and optimizing ad campaigns;
  • Evaluating the effectiveness of campaigns and giving recommendations for further campaign;
  • Provide and manage performance evaluation activities, monitor and report on team Media’s campaign / weekly / monthly directly with BOD;
  • Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members / company members based on their specific media-related needs;
  • Conducts performance reviews and career path plans for each member;
  • Share with company about social trends, performance (market benchmarks / categories / brands / reviews / reports).
  • Yêu Cầu Công Việc

  • At least 4 years of experience working at Digital Agency and 2 years in the same position.
  • Have in-depth understanding (knowledge and execution) on all digital channels applicable to branding, Performance and E-comecre projects.
  • Able to have a good grasp of social media indicators and the latest methods to Communication and meet project KPI.
  • Good analytical, organizational, critical and problem solving skills.
  • Good skills in planning, presentation and report development.
  • High attention to detail, careful, hardworking, highly responsible and effective in teamwork.
  • Actively contribute solutions and ideas for a successful launch and business growth of customers.
  • Thông tin khác

  • Độ tuổi : Không giới hạn tuổi
  • Hình thức : Nhân viên chính thức
  • Báo cáo công việc này

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