Responsibilities : -

Assist Senior Product Manager to initiate and develop branding campaigns, new route launch plans & year plans

Assist Senior Product Manager to develop and implement branding & marketing strategy & activity (ATL & BTL) for assigned routes and ancillary products to meet business objectives and KPIs

Coordinate with cross functions, agencies, partners to to implement / drive key actions & internal process related to his / her route or market and Support Sales & Distribution project

Understand behaviors / insight of travelers in the responsible market / route

Plan and implement weekly promotion aligning with Senior Product Manager

Update and monitor A&P budget & spending

Track data and develop regularly report and all related reports

Monitor route performance and competitive movement of the responsibility market to update team. Conduct market visit monthly to update market trend and propose action plan

Assist social media team on social media content and campaign

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.

We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.