Brand Manager
Cổ phần Thực phẩm Đông lạnh Kido
Tp Hồ Chí Minh
2 ngày trước

Mô tả công việc

  • Drive the procurement and sole distribution contracts for new brand, in consultation with the Marketing Director
  • The development and implementation of a brand plan for driving sustainable, long-term growth while delivering the budget and strategy
  • Support the creation of annual strategic and operating plans.
  • Analysis, tracking, generation of data and reports that lead to insights that drive action plans
  • Oversight of the marketing programming by quarter that engages consumers and provides retail and on-premise activation.
  • Manage internal and agency creative with strong briefing that drives cohesive communication for packaging, point of sale, advertising content and digital programming supporting media activity across all channels of media.
  • Manage A&P budget
  • Manage, with the brand principals, the design, procurement, distribution of merchandising materials for a seasonal / quarterly program.
  • Support the brand at events, promotional activities, sales meetings
  • Generate creative ideas that support brand needs that gain consumer and customer traction.
  • Undertake other tasks requested by the Marketing Director.
  • Yêu cầu công việc

  • Granduating from University / College.
  • Having 3-4 years’ experience in a results-oriented consumer product marketing role at a marketing driven firm, traditional FMCG / Beverge / Ice-cream experience is preferred.
  • Proven experience in project planning and management, budgeting and financial analysis, and product positioning
  • Proven ability to lead cross-functional teams to project completion
  • Demonstrated ability to analyze and interpret data, add value and provide action-oriented recommendations in-line with business objectives
  • Demonstrated ability to gather consumer insights through quantitative and qualitative market research and translate into creative marketing initiatives
  • Must have proven inter-personal and communication skills. Must be highly organized, flexible, self-motivated and able to succeed in a dynamic fast-paced environment.
  • Fluent in spoken and written English strong comprehension is a must.
  • Phúc lợi công việc

  • Discussed in the interview
  • Báo cáo công việc này

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