Coordinate and maintain demand generation campaigns using the Company's first party data, and a variety of tools and technologies that are integrated with the Company's lead generation and technology stack.
Recommend effective optimization and delivery adjustments to improve campaign performance.
Support the Outside Sales team through scheduled and proactive account management.
Respond in a timely manner to general and specialized client requests, such as implementation, payment, reporting, and product-related questions.
Work with the Operations team to be sure assets and instructions are implemented correctly. Assist in troubleshooting any ad creative issues that affect tracking, implementation, or reporting.
Monitor scheduling and delivery of campaigns using multiple systems & teams.
Assume responsibility for renewals and growth on assigned accounts.
Communicate with internal departments on status and issue updates and resolution, technical requirements to software engineers, campaign updates and milestones, management-level summaries, and issue escalation.
Build strong relationships with clients & agencies assigned. Strong drive to meet and beat deadlines and KPIs.