Đà Nẵng
3 ngày trước
source : CareerLink
  • Position Summary
  • The Digital Marketing Executive’s main responsibility is to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
  • This position shall handle all digital marketing such as managing facebook page, updating website, GDN, SEO / SEM, working with agencies to develop digital campaigns.

  • Detailed Job Description
  • Web management (20%)
  • Execute websites, update information, content adjustment
  • Work with other team : creative, product, promotion to develop website
  • Analytics to tracking the effectiveness and propose improvement
  • Social Media (45%)

  • Develop and manage all social marketing tools and activities (Youtube, Facebook, Instagram, Forum )
  • Create social media strategy and contents to leverage our brand
  • Writing marketing content for all social media and maintaining activity on these pages
  • Work with other team to build content and maintain our social media channel
  • GDN / SEO / SEM / OnlinePR (35%)
  • Plan and execute GDN, SEO / SEM / OnlinePR, marketing database, email, social media and display advertising campaigns
  • Writing contents to position our brand, delivering right message to right target audience
  • Work with other team to build and maintain our digital activities
  • Brainstorm new and creative growth strategies
  • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs), providing monthly, weekly reports
  • Other duties & responsibilities may be required and / or assigned as necessary
  • Working Relationship
  • Internal most frequent contact
  • Finance team
  • Back office team
  • External most frequent contact
  • Marketing agencies and vendors
  • At least 2 years experiences in digital marketing, especially in Social media management
  • Bachelor degree in marketing or a related field
  • Demonstrable experience leading and managing SEO / SEM, marketing database, email, social media and / or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Good at writing and content creation
  • Computer literate (very good skill in Microsoft Office software, Excel, Words, Powerpoint)
  • Good at English is an advantage.
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