Mô tả Công việc
Produce and execute the annual marketing and budget plan for Tesla Education Group..
Plan, oversee and carry out day to day marketing duties, both planned and ad-hoc campaigns with regular
reporting and budget control to the BOD and Head of School and Heads of Section.
Manage other internal resources and outside agencies to maximum efficiency and effectiveness
Champion and oversee all communications to customers, parents, and students and find ways for improvement
including design and report of parental surveys, monthly Bulletin and Newsletter, and yearly prospectus
Oversee the production of the weekly Bulletin & Newsletter, termly Principal’s letter or equivalents, and work with
other departments to provide other publications for events.
Manage and run the promotions for the organization’s events as required
Manage all digital marketing and oversee the contents on social media platforms of the organization
Manage and develop the website development of Tesla and its affiliate websites Prepare the press releases and
maximise all PR opportunities for the organization including managing the PR agency, developing key
relationships with target media
Write effective copy and contents for events and adverts
Plan and execute all non-digital and digital advertising to maximise cost benefit to the school.
Analyze competitors and frequently update the competitive landscape
Implement the timeline and all activities in advertising plan for the services of Tesla.
Coordinate with other Departments in the promotion of all campaigns
Assist in looking out for development and growth opportunities for Tesla.
Oversee market research and other background work as required for the Leadership Team and Board of
Directors / Board Management
Manage the Marketing team and ensure proper workload of the Tesla entity of the organization to ensure they
present a consistent and smart appearance including signage, first impressions, publications, letters and any
other communications to parents, prospective parents and outside agencies
Yêu Cầu Công Việc
Tốt nghiệp Đại học chuyên ngành Marketing, kinh tế.
Kinh nghiệm : từ 1 năm trở lên với vị trí Trưởng phòng.
Tiếng Anh giao tiếp lưu loát.
Biết lập kế hoạch Marketing tháng, Quí, Năm
Có chuyên môn Digital Maketing, đặc biệt là SEO, SEM...
Có khả năng xây dựng trang Web Công ty, Quản lý thương hiệu cho Công ty
Có khả năng quản lý đội nhóm