Trade Marketing Manager
Lien A Company Ltd.
Hồ Chí Minh
1 ngày trước
source : CareerBuilder

Mô tả Công việc

  • Identify and actively search for new sales channel opportunity, i.e. partnership, roadshows and exhibitions
  • Plan and execute promotional mechanics for mix-channels including dealers, ecommerce, retailing at showrooms
  • Build, manage and organize field team for retail audit : signboard, selling products, sales trend, stock level, pricing, promotion efforts at stores, store display, universal industry counting
  • Develops promotional plans and tactical campaigns for assigned retailers and dealers, works with Sales team to gain retailer / dealers approval, and project manages deliverables to ensure on-time and on-budget execution.
  • Work with sales to plan for incentives given to dealers based on corporate strategy
  • Work with sales to allocate and come up with a MDF (Market Development Funds) budget
  • Budget, propose and supervise all event marketing specific to dealers, i.e. Trade shows
  • Ensure that all stores are properly merchandised, trained and, when appropriate, authorized
  • Work with MarComs to ensure production of POS, collateral, educational and merchandising materials appropriate to the dealer needs
  • Propose action items and supervise the reseller support section on the Web site when needed
  • Yêu Cầu Công Việc

  • University Degree. Major in Marketing is an advantage.
  • Extensive knowledge & experiences in Trade and Retail marketing, Dealers account management. Prefer candidates with background of Sales / Business development..
  • Strong business mind-set
  • Good Project management skill
  • Excellent Statistic & analysis skills
  • Strong time management skill to work in a changeable environment, manage workload and multiple projects
  • Open-minded, energetic, progressive, initiative & result-oriented, flexibility & passion to growth
  • Ability to solve practical problems from details to overview, and carry out responsibilities under minimum supervision
  • Ability to work in a results orientated atmosphere to meet tight deadlines under constant pressure
  • Báo cáo công việc này

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