1. Overview : The Technical PR Executive's role is to create the most favorable opinion of ASUS products and ASUS products KSF by effectively demonstrating their strengths to potential buyers - and create awareness specially among tech media and public.
2. Location : Ho Chi Minh City
3. Job Description :
Be an opinion leader among media (especially tech media) and an expert for B2B laptops & PC product lines and industries.
Know how to differentiate ASUS products in the market;
Build up strong relationship with media and in charge of content development for ICT media;
Perform product testing and identify the products KSF / USP to develop the sales and marketing materials;
Collaborate with internal teams to develop content of product collaterals including datasheets, technical documentation, product news, catalogs, product review videos, etc.
Responsible for products trainings to internal Sales Marketing team and customers, including training organization, materials and presentation content;
Support in organizing MKT events such as technical seminars and presentation preparation for launch events.
4. Knowledge and Skills :
A deep knowledge and passion for the IT industry and products;
Strong writing and communication skills;
Must understand basic PR techniques and product positioning;
Great sense of responsibility;
Ability to manage time and juggle multiple priorities to execute high quality deliverables;
Able to work independently and under pressure;
Fluent in English. Mandarin is a plus.
5. Required qualifications :
a) Years of education :
Bachelor’s degree in marketing, business, communication, public relations, or engineering related field.
b) Work experience :
At least 2 years of experience in same position;
Or must have previous PR experience or technical / customer service roles.
6. Tools knowledge required :
Proficient in Microsoft Power Point and Excel;
Strong knowledge of 3Dmark, Cinebench, HWmonitor, PCmark, Furmark.