Senior Brand Manager
Hayat Kimya - A Global Manufacturing Company In Hygiene Industry
Ho Chi Minh
6 ngày trước
source : VietnamWorks

What We Can Offer

New laptop for each member Team engagement activities Transportation allowance

Job Description

  • Manage entire process of NPD launching including concept and package development and testing as well as
  • pricing and place strategy identification.

  • Preparing annual marketing budget and grid.
  • Preparing trade marketing grids and joint business plans.
  • Preparing media plans with the regional media team.
  • Executing PR events to support brand image.
  • Managing market and consumer research and analyzing the outputs with the regional research team.
  • Tracking and interpreting share of market, share of voice and brand health data continuously.
  • Develop Trade Marketing plans in line with marketing strategy and Sales priorities.
  • Communicate with the sales team in order to ensure right implementation of trade marketing activities,
  • incentives, and campaigns.

  • Preparing and executing all channel-based launch & re-launch programs and in-store display activities - POS
  • materials for the related category.

  • Implement NPD positioning and launches in the field, answering the needs of customer.
  • Providing a KPI report to region team monthly
  • Job Requirements

  • Bachelor degree in marketing or related field.
  • Must have strong experience in Brand Management.
  • Understanding about trade marketing is precious.
  • At least 3 years’ experience at managerial level.
  • Own high level of analytical skills and problem-solving skills.
  • Well organized and detailed, able to work under high pressure.
  • Job Locations

    285 Cách Mạng Tháng 8, Phường 12 (Quận 10), Quận 10, Thành phố Hồ Chí Minh, Việt Nam

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