Mô tả Công việc
What we can do is mapping out the effective way to drive across the platforms and make the best out of it - That is what helped us experience well in the field of Essential Digital Solution from the past 6 years.
We are currently looking for a Digital Media Planner to join us.
The right candidate will take key role of delivering digital media planning, implementation and buying across all digital platforms.
Experience requirement : Work experience 2 years in advertising / digital (1-2 years planner in digital agency)
Working with account, content and creative teams to understand the client’s business objectives and propose media strategy, making decisions on most appropriate types of media channels for specific campaigns;
Identifying target audiences, analyzing their characteristics, behavior and media habits to meet campaign strategy;
Allocating budgets and monitoring costs;
Managing the delivery of campaign to make sure campaign KPIs on-track and optimizing ad campaigns;
Maintaining detailed reports and presenting post campaign reports;
Evaluating the effectiveness of campaigns and giving recommendations for further campaign.
Yêu Cầu Công Việc
In-depth knowledge of all aspects of Google & Facebook ecosystem and drive optimization and efficiencies. Plus points for understanding performance metrics of other digital media platforms and publishers.
Familiarity with planning tools (Facebook campaign planner, Google Reach Planner, etc..) and analyzing tools (GA, Facebook tools, Youtube analytic etc..).
Strong data analysis along with fluent proposals / reports writing and presentations skills;
Strong project management skills are required with the ability to deliver results within tight schedule;
Good interpersonal, negotiation and communication skills, for liaising with clients and publishers;
Capability to work effectively under pressure.
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