Digital Media Planner
MAC Media
Hồ Chí Minh, Vietnam
5 ngày trước
source : CareerBuilder

Mô tả Công việc

Overview :

What we can do is mapping out the effective way to drive across the platforms and make the best out of it - That is what helped us experience well in the field of Essential Digital Solution from the past 6 years.

We are currently looking for a Digital Media Planner to join us.

The right candidate will take key role of delivering digital media planning, implementation and buying across all digital platforms.

Experience requirement : Work experience 2 years in advertising / digital (1-2 years planner in digital agency)

Job Descriptions

  • Working with account, content and creative teams to understand the client’s business objectives and propose media strategy, making decisions on most appropriate types of media channels for specific campaigns;
  • Identifying target audiences, analyzing their characteristics, behavior and media habits to meet campaign strategy;
  • Allocating budgets and monitoring costs;
  • Managing the delivery of campaign to make sure campaign KPIs on-track and optimizing ad campaigns;
  • Maintaining detailed reports and presenting post campaign reports;
  • Evaluating the effectiveness of campaigns and giving recommendations for further campaign.
  • Yêu Cầu Công Việc

  • In-depth knowledge of all aspects of Google & Facebook ecosystem and drive optimization and efficiencies. Plus points for understanding performance metrics of other digital media platforms and publishers.
  • Familiarity with planning tools (Facebook campaign planner, Google Reach Planner, etc..) and analyzing tools (GA, Facebook tools, Youtube analytic etc..).
  • Strong data analysis along with fluent proposals / reports writing and presentations skills;
  • Strong project management skills are required with the ability to deliver results within tight schedule;
  • Good interpersonal, negotiation and communication skills, for liaising with clients and publishers;
  • Capability to work effectively under pressure.
  • Thông tin khác

  • Độ tuổi : Không giới hạn tuổi
  • Hình thức : Nhân viên chính thức
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